Roland Berger Automotive Outlook 2040: China's auto industry is on the rise, but Europe can succeed in turning things around
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The automotive markets of China, North America, Europe and the Global South are drifting apart, calling for new approaches across the global auto industry
Seventy percent of new cars sold globally will be battery electric vehicles by 2040; despite current challenges, Europe could exceed a 90 percent share sooner with the current legislature
Chinese automakers will have captured